Business Development Manager

Location: Sydney, NSW

  • Deliver industry leading technical solution
  • Join an award winning, national company
  • Get support from a “customer first” team


Are you a talented, resilient and experienced technical sales professional? Are you driven to chase opportunities until you get your ‘win’, and challenge barriers that normally daunt others?  You might just be exactly our kind of BDM!


This position will focus on developing long-term sustainable partnership opportunities across broad industrial and retail industries through our leading range of mobile, desktop and industrial label print solutions.   Reporting to the (Sydney based) Head of Sales - Norther Region, the Business  Development  Manager will be instrumental in building and converting a NSW state based sales pipeline with medium to high end customers.


What we are looking for:

We are seeking an experienced, determined, resilient individual who can drive new business growth in the printing hardware sector of our business, with a strong focus on medium to high end customers. A “hunter” by nature, you are the sort of person who can make a phone call to any company, meet the key stakeholders, and gain their buy-in immediately.  You will know your product range and have a nous for tech-based solutions,  be well presented, be an excellent relationship builder, and have demonstrated Business to Business Sales experience in Technical, Hardware or related industries.


Most importantly, you will demonstrate the confidence and ability to present, negotiate, and close lucrative business deals while forging strong professional relationships. A team player with a corporate mind-set, you will also be comfortable with a collaborative and multi-channel delivery process.


More about the job:

You will benefit from a variety of sales tools at your disposal and the ongoing support from a corporate team that drives marketing campaigns to ensure your success. Other responsibilities will include:

  • Prospect and contact new customers, actively pursue leads, and qualify sales potential;
  • Manage a sales pipeline; balance short, mid and long term opportunities to meet targets;
  • Provide input into Business Development Plans for allocated territory and execute strategies;
  • Build and maintain specialised knowledge of products within the Systems and Labels range.


This role promises challenge and variety in every day, with the opportunity to work with like minded business professionals.


More about insignia:

insignia is a leading national distributor of industrial labelling and coding equipment and label producer with over 40 years experience in the Australian packaging market.  We have multiple production and warehousing facilities across the country, supported by national sales and technical service offices. A subsidiary of the Winson Group, we are renowned for quality, innovation and progressive customer solutions and relationship management. We have a strong history of success and are growth focused for the future, and value and respect individuals within our business.


If this sounds like you, we want to hear from you today.  An attractive package will be negotiated with the right candidate.


If you are interested in applying for this opportunity, please submit your application via Please note applicants must have unlimited working rights in Australia.


You can also visit our website at or view the Position Description here.

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